I turn curiosity into impact.

Partnering with clients to define bold ideas, shape meaningful products
and unlock creative growth.

PRINCIPLES IN PRACTICE

I believe great design begins with listening, grows through collaboration, and lives in the details.

With over 25 years of experience across brand and book design, design research, strategy, and service design, I help turn ideas into thoughtful, resonant experiences. I work closely with clients, teams, and entrepreneurs to uncover insights, explore new possibilities, and design with clarity, empathy, and intention. My goal is simple: to build trust, spark connection, and leave a meaningful mark.

I think in questions and sketch in answers. With a creative mind and strategic heart, I chase the “why” as passionately as I shape the “what.” When insight meets imagination, meaningful work happens.

Every project starts with listening—because understanding fuels direction. Grounded in research, service design, and storytelling, I work with teams from vision to execution, crafting experiences and products people love. Together, we build work that connects people, strengthens brands, and drives lasting impact.

I’m drawn to collaborators who are curious, open to possibility, and committed to solving real human problems. I value teams that honor the creative process—and aren’t afraid to challenge it in pursuit of something better.

PAST PARTNERS IN POSSIBILITY

  • I worked with Radhika across a number of clients and was always impressed by her ability to quickly understand their business challenges/opportunities and translate her understanding into strategic recommendations. She is highly collaborative and has a very positive attitude, never hesitating to jump in to help colleagues or clients. She pays a great attention to detail and has an incredible talent for being able to make the most complex topics easy to understand for all audiences.

    Global Client Services Leader, AKQA

  • Radhika Gupta is a top-notch service design/ product innovation lead who thrives on complex, challenging projects that require innovative thinking. Radhika's skills and contributions were instrumental on our work and I highly recommend her to anyone seeking a sharp service design/ product leader. I would work with Radhika again in a heartbeat!

    Client Partner, AKQA

  • Radhika is a creative genius and a consummate professional. I have used her twice to design the brand for my businesses, and each time I have been blown away by the end result. She has an uncanny ability to completely understand my vision, values, and the message I want to convey with the brand, and both times, the final design exceeded my expectations. I wouldn't trust anyone else for my businesses' branding and collateral.

    Founder, Runway Repeat

  • I truly love working with Radhika, she designed an exceptional learning experience for the AlUla project, tailoring every detail to the client’s needs. Her creativity, professionalism, and warmth made the collaboration seamless and inspiring.

    Chief Design Officer, Nxtting

  • I had the pleasure of working with Radhika in the short time we overlapped at AKQA. She was one of the first people to proactively reach out to me and seek ways we could work together, and we ended up working on several projects and pitches, face to face and virtually. Radhika is an experienced and astute researcher, and an excellent, graphic designer whose clear, stylish visual storytelling can make the difference between an idea landing and not. Perhaps as important than raw skills, I found Radhika collaborative and easy to work with. For these reasons, I would recommend her.

    Chief Data & Insights Officer, AKQA

  • Working with Radhika was always a passionate affair. She invests her empathy, drive, and her deep desire to connect people to work and insights on an emotional level into every piece of work. The work she led at Fjord made a huge impression on our clients, and she elevated our team's work through her storytelling and insights shaping abilities. She a pleasure to work with, and to get to know as a generous, warm, human being too!

    North America Lead, Fjord

  • Radhika was an inspiring and thoughtful teacher. I learned a great deal in her classes, not only about design, but about the kind of designer I want to be.

    Graduate Studies Student